Why Photoshop artistry makes boring book covers, even when they’re mine…

I don’t know if it’s just me, but I can’t help thinking that book covers these days – the ones that appear on Amazon and elsewhere – are all rather homogenised. Literally, in a pixel sense – they all seem to use one or another Photoshop layer-and-blend technique to float words, ghost-like, amidst artwork which… More Why Photoshop artistry makes boring book covers, even when they’re mine…

The secret behind ‘showing’ not ‘telling’ in your writing

One of the lessons hammered home – and often taken up with zealous alacrity by writers early on the learning curve – is to ‘show’ not ‘tell’. Telling is the first way most people express themselves when writing, but it doesn’t work too well to capture readers. It doesn’t fire up the imagination; it plods,… More The secret behind ‘showing’ not ‘telling’ in your writing

‘Free’ doesn’t sell books – and here’s what does

I got involved in a discussion the other day about book pricing, covers and marketing profile. In the process it seemed clear to me that there are many misconceptions about how books actually sell. The idea being argued was that if a particular book got a better cover and the price was dropped – maybe… More ‘Free’ doesn’t sell books – and here’s what does

How to put the names of real people into your book

I sometimes get asked about the risks of putting the names of real people into books. It’s something I have a lot of experience with because virtually all my published books use the names of real people. I’ve written a lot of historical non-fiction, and that’s all about real people who did real things. Sometimes… More How to put the names of real people into your book